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Apple is reportedly planning to spend billions of dollars on live sports.

Apple is reportedly planning to spend billions of dollars on live sports.

Apple is reportedly planning to spend a lot of money on live sports in the coming years.

Dan Ives, an analyst at Wedbush, claims that Apple sees live sports content as an important strategy for expanding the subscriber base of video streaming services. Ives believes Apple will bid on several sports packages that are scheduled to renew in the next four years. These include the NFL (Sunday Night Ticket), NASCAR, and the NBA / WNBA.

On competing platforms like Amazon, which boasts established deals, Apple is said to be “ready to spend billions” on live sports content to catch up. Ives estimates that Apple has about 20 million paying subscribers, including Disney +’s 118 million paying subscriber base and Netflix’s 214 million paying subscriber base. Is far away.

Source: MacRumours



Apple is reportedly planning to spend billions of dollars on live sports.

Source link Apple is reportedly planning to spend billions of dollars on live sports.

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